Privacy Policy
Effective Date: January 2024
This Privacy Policy outlines how BM Property Group ("we", "us", or "our") collects, uses, and protects any personal data you provide when using our services or visiting our website.
We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified, you can be assured that it will only be used in accordance with this privacy statement and in line with UK data protection laws.
Who We Are
BM Property Group Ltd is a provider of short-term holiday accommodation in the United Kingdom. Our registered office is at:
Windrush View, Lansdowne, Bourton on the Water, GL54 2AR
Email: marcus@bmpropertygroup.co.uk
We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What Data We Collect
We may collect and process the following categories of personal data:
Personal Information
Full name
Contact details (email address, phone number, postal address)
Payment details (processed securely via third-party payment providers)
Booking information (dates, property booked, number of guests)
Identity Verification (If Applicable)
Copy of ID or passport
Proof of address
Technical Data
IP address
Browser type and version
Operating system
Device information
Cookies and usage data (see Section 7)
How We Collect Your Data
We collect your data when you:
Make a booking through our website, by phone, or via third-party platforms (e.g., Airbnb, Booking.com)
Fill in a contact or enquiry form
Communicate with us via email, phone or social media
Subscribe to our newsletter (if applicable)
Browse our website (via cookies and analytics)
Why We Collect Your Data
We collect and use your personal data for the following purposes:
To manage bookings and provide our accommodation services
To communicate with you about your reservation
To comply with legal obligations (e.g. guest registration)
To improve our services and website
For marketing purposes (with your consent)
To handle complaints, disputes, or legal claims
Legal Basis for Processing
We rely on the following lawful bases for processing your personal data:
Contract – Processing is necessary for a booking or other agreement with you
Legal Obligation – We may be legally required to process certain data (e.g. for tax or guest registration purposes)
Consent – Where you have given us clear permission (e.g. to receive marketing)
Legitimate Interests – To improve our services or ensure security (provided this does not override your rights)
How We Share Your Data
We do not sell or rent your data to third parties. We may share your data with:
Trusted third-party service providers (e.g. payment processors, booking platforms, IT services)
Regulatory bodies or authorities where required by law
Maintenance, housekeeping, or property management personnel (where necessary for your stay)
All third parties are required to respect the confidentiality and security of your personal data and process it only in accordance with our instructions.
Cookies and Website Analytics
We use cookies and similar technologies to:
Improve website functionality and user experience
Monitor traffic and usage via analytics tools (e.g. Google Analytics)
You can manage your cookie preferences through your browser settings.
Data retention
We retain personal data only for as long as necessary:
For the purposes it was collected for
To meet legal, tax, or accounting requirements
To resolve any disputes
Typically, booking-related data is retained for 6 years in line with HMRC guidance
Your Rights
You have the following rights under the UK GDPR:
Right to access your personal data
Right to rectification (correct inaccurate data)
Right to erasure (in certain circumstances)
Right to restrict processing
Right to object to processing
Right to data portability
Right to withdraw consent (where processing is based on consent)
Right to lodge a complaint with the Information Commissioner’s Office (ICO)
Updates to this Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website, and where appropriate, we will notify you of significant changes.